Oklahoma and Clemson players travelling to the Orange Bowl will receive a gift suite, a Tourneau watch and a Schutt commemorative "split" helmet.
The helmet will be one side Clemson and the other OU. The gift suite will allow players to select from a variety of items such as jewelry, furniture and electronics.
Individual bowls are allowed to spend up to $500 per player, per NCAA rules.
The other playoff semifinal, the Cotton Bowl, which hosts Michigan State and Alabama, would not disclose its gifts.
The Orange Bowl winner moving onto the National Championship will receive something only described as an "iconic gift."