New boutique tries to bring affordable trends to students
Heather Brown, The Oklahoma Daily
A new boutique on Campus Corner is trying to bring unique looks to Norman residents without selling “cookie cutter” clothing.
Co-owners Amy Wopsle and Tammy Graham opened Posh, 329 White St., on August 14. According to Wopsle, Posh made a month’s worth of sales in its opening week.
Acting as both owners and fashion buyers, Wopsle and Graham strive to supply Posh with the most unique and trendy looks. They never buy the same merchandise twice, so there is always something new.
“If you buy something here, you won’t see anyone else on campus wearing it,” Wopsle said.
Buying trendy clothing is not always easy to do on a college budget. Wopsie said she tries to keep that in mind and tries to keep Posh's clothing reasonably priced. They try to make sure entire head-to-toe looks, including accessories, does not exceed $100.
Wopsle, an OU journalism alumna, stresses that Posh is a locally-owned boutique with community interests in mind. With successful locations in Marlow and Stillwater, Posh is a great fit for the Norman area.
Wopsle and Graham plan to be very active in the Norman community by working with OU fashion students. In the past, their other locations have worked with fashion students.
At the Stillwater location, OSU fashion students got the opportunity to get hands-on experience in the fashion industry. Students could use the store to work on group projects with Wopsle as a mentor. Some students also worked in the store doing alterations or merchandising.
“We had fashion merchandising students re-stage the store and style mannequins in order to learn about store setup,” Wopsle said.
Students also got to design seasonal window displays, she said.
Posh hopes to do something similar with students in Norman.
“We are hoping to be involved in local fashion shows,” Wopsle said.
The store also may begin hosting in-house live music to support local musicians, she said.
Graham and Wopsle’s plan for Posh Norman is to make trendy styles available to everyone by selling affordable and wearable items.
“We buy clothes that we love, but also clothes that we think people want to wear,” Wopsle said.